Winter is just around the corner! As the weather starts to cool and individuals begin to spend more time indoors with their family and friends, now is the perfect time to revamp your social media strategy. Tapping into your winter social media magic will help you increase brand awareness across various channels. When you take your time to strategically adjust your messaging and the content you use to align with the season, you can increase your engagement and grow your following. Just in time for the busy holiday season!
It's the most festive time of the year! The holiday season is the perfect time to thank the ones you love most and surprise your friends and family with gifts. The holidays are also a busy time to boost eCommerce sales with social media. While you start to create gift guides and roll out your new holiday collection, you'll also want to consider how you can revamp your social media strategy to enhance your social media presence and get your brand noticed by your target audience. In this blog, we'll discuss the importance of social media and look into innovative ways you can adjust your current social media strategy to align with the holiday season.
When you decide to invest in social media marketing, you will be faced with a decision: Should you hire a social media agency or a creative agency? Whether you’re an online store, freelancer, or small business owner, a creative agency vs. social media agency comparison will help you make the right decision.
On this special Thanksgiving Day, we are grateful for your unwavering support and constant presence in our journey. Your support means the world to us, and we can't thank you enough! As a social media marketing agency, showing gratitude demonstrates how much we value and appreciate you. Thanksgiving reminds us of the significance of gratitude and the joy it brings when we express it. So, while you enjoy your Thanksgiving feast and cherish the moments with family and friends, let's also delve into how giving thanks can help your business thrive.
Ah, the holiday season – that magical time when joy fills the air, laughter abounds, and businesses everywhere hear the cheerful chime of cash registers. If you're a social media marketer or part of a social media agency, you know that Q4 (October to December) is a make-or-break period for holiday marketing. During these months, your thoughtfully crafted content can shine and wield a powerful influence over your brand's success. To ensure you seize every opportunity this festive season offers, we're here to guide you through crafting a killer content calendar – your key to crushing the holiday marketing game.
Consumers want to shop with authentic, empathetic, and compassionate brands. Corporate Social Responsibility (CSR) is an umbrella term for the high-level facets detailed above. Keep reading to learn how to integrate Corporate Social Responsibility into your social media marketing seamlessly.
One can’t help but think the advent of social media has contributed to Halloween’s growing significance. After all, Halloween is a holiday inextricably linked with story-telling and strong visuals–two factors that drive success in social media marketing (and e-commerce marketing, for that matter). So, how does one craft spooky social media campaigns for Halloween?
There is something intrinsically relatable and appealing about the autumn. In fact, the energy of fall is so potent that leaning into its characteristics on social media to showcase your seasonal offerings can drive results for your brand that significantly boost your bottom line. Let's delve into how to craft successful fall social media campaigns and how you can incorporate thematically relevant visuals, color palettes, and hashtags to illicit brand-based buzz.
If you’re not promoting your eCommerce business on Pinterest, you’re missing out on a lot of great sales opportunities. In this article, we discuss how Pinterest marketing and Pinterest ads can boost eCommerce sales helping to grow your business.
Why is AI in marketing so helpful? Is AI in social media marketing the new normal? Discover the benefits of artificial intelligence in social media marketing below. You’ll also learn tips on how to incorporate AI into your social media ads and content.
