TikTok, the popular social video platform owned by ByteDance, has already been banned in a few U.S. states due to security concerns. While this ban is concerning for many users, it is also a reminder of the volatility of social media platforms and the importance of having a backup plan in place. If you are a social media manager who relies heavily on TikTok for your business’s marketing strategy, now may be the time to start looking into other options such as Instagram Reels or YouTube Shorts. Let’s take a look at why these more mature platforms might be better suited to your needs.
How do you know if you’ve chosen the right social media agency? This guide explains the importance of the onboarding process with a social media agency and how to tell if a company has a good client onboarding strategy.
Is your Shopify store ready for the deluge of Black Friday shoppers who will hit to take advantage of your sale? Are you worried about how to stand out on this busy shopping day and draw people to your eCommerce site? Not sure how to create an effective SEO plan? This guide explains everything you need to know about SEO optimization on the Shopify platform.
Do you struggle to keep up with the latest social media marketing trends? Are you spending all your time creating content and neglecting other responsibilities? Do you genuinely need help from a team of professionals? If you said “yes” to the above questions, we recommend you read the 10 incredible reasons to hire a social media agency to grow your business:
Paid media is a catalyst for any brand to amplify awareness! It is developing at a rapid rate and is now vital to your success on social media. Rather than being based on ...
Yep, I said it. Most agency award shows are nothing but a cash grab, and in this episode I share my experiences with them, what they are really all about, and more authentic ...
Are you thinking about outsourcing your business’s social media marketing efforts? Are you on the fence about whether you should use a virtual marketing agency or a more ...
Late last year, Facebook (now Meta) announced that it would be removing thousands of Detailed Targeting options that relate to potentially sensitive or discriminatory topics. ...
It doesn’t matter what kind of industry you work in. Whether you run an accounting firm or an online marketing agency, we can all agree that we want our clients to be ...
The humble hashtag made its debut back in the fall of 2007, 14 years ago. It’s come a long way since then, and some people have even started asking if hashtags are important ...