Crafting Spooky Social Media Campaigns for Halloween

Crafting Spooky Social Media Campaigns for Halloween

One can’t help but think the advent of social media has contributed to Halloween’s growing significance. After all, Halloween is a holiday inextricably linked with story-telling and strong visuals–two factors that drive success in social media marketing (and e-commerce marketing, for that matter). So, how does one craft spooky social media campaigns for Halloween?
Maximizing Fall Foliage: How Social Media Can Showcase Your Seasonal Offerings

Maximizing Fall Foliage: How Social Media Can Showcase Your Seasonal Offerings

There is something intrinsically relatable and appealing about the autumn. In fact, the energy of fall is so potent that leaning into its characteristics on social media to showcase your seasonal offerings can drive results for your brand that significantly boost your bottom line. Let's delve into how to craft successful fall social media campaigns and how you can incorporate thematically relevant visuals, color palettes, and hashtags to illicit brand-based buzz.
What is Lemon8?

What is Lemon8?

In a world where online visibility spells survival for businesses, social media has become an indispensable tool. But top platforms like Facebook and Instagram have become so ...
Navigating the Latest Social Media Algorithm Changes

Navigating the Latest Social Media Algorithm Changes

Social media algorithms consistently change across all platforms. Just when you think you’ve got the hang of one app, it changes and sends you back to square one! This guide will help you understand some of the most recent ones and use that knowledge to enhance your social media strategy.